Saturday, August 2, 2008

Big Meat's Big Problem

school lunch cancerWhat's this sweet child helping to do?

Start a new campaign against the ag industry?
Spread mistruths clouding the real answers?
Feed Big Media with false information?

Or is this just Big Food and Big Meat's latest attack against farmers?

Yes, Yes, Yes. No.

It's a new campaign by the Physicians Committee for Responsible Medicine, an extreme vegetarian and anti-animal group seeking to ban processed meats in school lunch programs.

We're no fans of the PCRM, whose often misleading campaigns mask their real intentions.

But...

We can't help but wonder if this is the end result of Big Food and Big Meat's attack upon biofuels and agriculture by joining forces with any group, no matter their real intentions.

The recent anti-biofuel, anti-farmer campaigns launched by the American Meat Institute (AMI) and Grocery Manufacturers Association (GMA) has taken on just about every fringe group they could find to bolster their campaign letterheads and trot out press releases how some poverty, hunger, scientific and environmental groups are against biofuels.

The old adage, "Be careful who you sleep with" is always true. The AMI and GMA campaigns against biofuels have emboldened all of the anti-ag groups.

But we're "good and balanced" here at Food and Fuel America, so here's a shoutout to the AMI's legislative alert:

The meat industry is urging its members to respond to a campaign by the PCRM that unfairly blames cancers on processed meats.
Please write to CNN President Jim Walton today to urge CNN not to run an anti-processed meat ad sponsored by the Physicians Committee for Responsible Medicine (PCRM). The ad is factually incorrect and exploits children.

In the ad, children say they have been diagnosed with colon cancer. As they speak, the ad shows images of children eating processed meats in school cafeterias. PCRM, via a new project at http://www.cancerproject.org/, aims to get processed meats removed from school lunch menus nationwide.


In addition to the paid airings, CNN today aired the entire advertisement in news reports by medical correspondent Elizabeth Cohen.


Help us stop PCRM’s alarmist campaign. Write CNN now and make your voice heard. - AMI Alert
Source: CancerProject, American Meat Institute

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